Rob Schaeffer is the President and Chief Operating Officer of CBT. His charter is expanding CBT’s domain expert integration business (information technology (IT) and operational technology (OT) convergence) with Fortune 100 companies and further developing CBT’s intellectual property in areas like Industrial IoT. Rob is a highly respected industry leader and brings more than 20 years of strategic management experience in both OEM and channel roles. He was a managing partner for top solution provider Systems Technology Associates, Inc. (STA) for 15 years before moving to HPE as a District Manager in 2013. Rob led strategic accounts for HPE’s Enterprise Storage Division in Southern California then moved up to Director of Channel Sales West and, finally, spent 3 years as Vice President of Channel Sales in the US. During his 15-year tenure at STA, Rob was responsible for Sales and Marketing, as well as Vendor Relations/Acquisition. When Rob joined STA as an owner/partner, the company was a start-up with 5 employees and $3million in revenue. Under his leadership, STA grew to $90M in revenue and 80 employees covering 24 states. At HPE he drove significant wins at Disney, Sony, Nestle, Boeing, Twenty-First Century Fox, and DIRECTV. Rob’s successes stem from his strengths in team leadership and go-to-market strategy, leveraging human capital and innovative technologies to realize significant business impact for his customers. He has always had a passion for relationship building and mentorship and believes strongly in the abilities and value of his team at CBT.